For years, I have relied on the Hallmark reminder service http://www.hallmark.com/ to remind me about birthdays, anniversaries, and other events. Today, at work, during a meeting, I realized that I was not reminded about a co-worker's birthday. I had a suitable card at work, and collected signatures, but was confused about what had happened.
Tonight, in my emails, I received a notification from Hallmark that they have discontinued their reminder service, but I could download my events, which I did. What was distressing to me is that they discontinued their reminder service as of October 12, 2015. And they are just now informing their customers.
I can understand that Hallmark discontinued the service. I suspect that many people like myself used the reminder service, but did not buy products from Hallmark to commemorate the event.
The email also said the events in our calendars could be downloaded to other calendars, including Microsoft Outlook, which would be my calendar of choice. When I tried to do that, I was forced into accepting an option of downloading my calendar entries to a Microsoft Excel program. I did so, and will manually load the entries onto my Microsoft Outlook Calendar.
This is just an example of corporate America ditching services that are helpful but not profitable. I suppose I should have expected it sooner than later.
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